Arooshi-The Inquisitive Thinker

Arooshi-The Inquisitive Thinker

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Management
Marketing
Accountancy
Economics
English
Finance
HR
Business Analytics
AI
Machine Learning

About

Hey curious minds! I am a Gen Z Acads enthusiast ever since Class 5 that's what I was named after 'The Girl with the best notes' & 'The Topper'. I highly believe there are 2 things in the world which nobody can takeaway from me ever- my passion for teaching and my inquisitive mindset. Moving on the qualifications- I am a blend of business, tech and management. Being an MBA-Business Analytics 2026 post grad, equipped with a strong foundation in B.Com Hons from DU in 2024.I possess high business acumen and analytical mind after all I served in 5 college societies, worked in 2 live projects and a Business Analyst internship.

Experience

Business Analyst Consultant at Gaming Truckwala

Mar 2026 - May 2026

▪Gathered and analyzed website performance requirements via Google Analytics metrics (bounce rate, session duration, CTA clicks); identified performance gaps and proposed optimization strategy — approach adopted by team and executed.

Business Analyst Consultant at Canabeans (FMCG Startup),

Oct 2022 - Feb 2023

▪Gathered business requirements through market research and field analysis; designed GTM strategy and execution plan for post-COVID retail expansion — strategy drove client scaling to 5 profitable outlets with 18 employees, demonstrating complete business lifecycle ownership. ▪Analyzed campaign performance metrics across platforms using Excel pivot tables and MIS dashboards; identified Instagram significantly outperforming Facebook and executed budget reallocation recommendation — improving channel efficiency and ROAS. ▪Executed stakeholder coordination across distributors, café owners, and internal teams; negotiated commercial terms and drove launch execution for multiple outlets.

Senior Executive at Ramanujan Consulting Club

Jun 2022 - Jun 2024

Led cross-functional events

Awards & Certificates

1st Runner-Up – Paramarsh & Vishleshan Case Competitions, Ramanujan College (2022):
Case analysis and presentation.
6th / 350+ Teams – Product Management Case Competition, IIM Raipur 2025
Problem-solving and analytical presentation under competitive conditions.
Social Media Expert Award-– Brand24 2024
Data-driven analysis and stakeholder insights.

Details

Delhi NCR
English, Hindi

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